The learn page

Trade marketing, plainly explained.

Everything we know about building a contractor business that gets found online. No fluff, no “10 ways to skyrocket,” no AI-generated word soup. Just what we’d tell another builder over coffee.

Categories

  1. Builders — running a trade business, hiring, scheduling, pricing
  2. GBP — Google Business Profile optimization, posting cadence, reviews, verification
  3. SEO — local SEO, schema, technical wins, content that actually ranks
  4. AI Tools — AI Overviews, ChatGPT/Perplexity citation, llms.txt, agentic search
  5. Case Studies — real client breakdowns: before, after, math

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